Bodyguard: The BBC and Soft Power

In spite of his obvious intelligence, his quick-wittedness, and his natural ingenuity, ‘the Scot’ is slavishly obedient to the point of servility. In fact, this is made quite explicit in a scene – after the first attempt on the Home Secretary’s life (played by Keeley Hawes); after saving her life almost at the cost of his own a uniformed officer points him to the service entrance of the hotel where she is staying. Take the backdoor Jock! As always, ‘the Scot’ gets ahead in the world by being perfectly obedient to his betters. He cannot be the hero of the story unless he knows his place.

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The ‘Brit Washing’ of Scotland

After April 1998, with the signing of the Good Friday Agreement, and at the height of Tony Blair’s New Labour experiment, a window of opportunity opened for the old imperial flag. With “peace” in Ireland and a refreshing post-Conservative era flourishing over Blair’s New Britain, it was felt that the union jack too could be rebranded and sold at home and abroad as the hallmark of brand UK – a neoliberal whitewashed advertising strategy that has been developed through a number of more recent permutations including “Team GB” and “UK OK.”

Ruth Davidson to Boil her Heid on Bake Off

But if Scottish independence is to be derailed, than the Tories and truthless Ruth are the best the British establishment have. So can we be surprised to see her on the small screen entertaining small minds with her buns? Absolutely not, and it is not the first time. Channel 4 is putting Ruth on a charity episode of Great British Bake Off. She was already on the spin-off An Extra Slice last year and previously appeared on the BBC’s Have I Got News for You.