Queensferry Crossing, or Nicola Sturgeon’s ‘vanity project’ as the unionists like to style this essential infrastructural development, was closed briefly during dangerous and potentially life-threatening weather. Bearing in mind that bridges all over England were shut for the same reason at the time, to use its closure as a political weapon is right up there were resisting the expense of fire-retardant cladding on high-rise flats. This was not a good look for the Conservatives. That failing to close a bridge in dangerous weather is just inviting a tragedy, is a statement of the obvious.
A shark on the road is what it is. It’s a shark on a road. This is Ockham’s Razor 101. It didn’t happen. Yet it’s easy it grasp, it tickles the imagination, it allows us to be seen to be enraged or be one of the smarty pants who myth busted it. What it is, is bubble gum for the brain. But what we are missing is that this is precisely how the media – the “real” or “mainstream” media – has operated for decades. Now these techniques of mass anaesthesia are being used – thanks to the internet and social media – by people and organisations that have more sinister messages to spread than shark memes.